About Us
Sincere Pet Products Co., Ltd.
Founded in 1993 and headquartered in Shandong, China, SINCERE Group is an integrated manufacturing group with more than 30 years of experience in sustainable products, advanced materials, and industrial manufacturing. SINCERE Group is also a core member of SINCHEM Group.
We serve two major global markets: sustainable food packaging and pet care. Our food packaging portfolio includes plant-fiber tableware and molded-fiber packaging, including sugarcane bagasse products, designed as sustainable alternatives to conventional plastics.
In pet care, SINCERE manufactures plant-based cat litter and crystal silica cat litter for international retailers, distributors, brands, and private-label customers. Our long-standing expertise in silica-based materials also extends to silica gel desiccants, sodium silicate, and related products.
With advanced manufacturing facilities, more than 500 employees—including 68 R&D professionals—and 40+ patents, SINCERE combines large-scale production with continuous product and process innovation. Our products are supplied across Europe, North America, Asia, and Australia and have reached leading retail channels including Carrefour, Mercadona, and Woolworths.
Guided by Quality, Innovation, and Sustainability, we build long-term partnerships and help shape a more sustainable future.
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